Jul 24, 2025
tl;dr Lodoy is a tool that allows you to conduct simulated market research with hundreds of artificial people in minutes, get insights about competitors, and perform detailed market analysis.
With AI agents and multiple SaaS services making developers' and product teams' lives easier, building something new is extremely fast. So fast that it almost no longer makes sense to conduct market research: interviewing people, collecting feedback, organizing it into relevant insights and then making decisions. Today's reality is inverted: make the decision, build, take it to the public and then collect feedback and insights.
Market research is no less important today than it once was, the problem is that it's slow, expensive and laborious. We believe that if it were possible to adapt it, making it fast and accessible, decisions would once again be made based on data, not hunches.
Who we are
Our vision is to create a complete AI-powered market research tool that allows understanding public perception about a product, idea, or simple social media post, discovering who your main competitors are and what they're doing, and understanding the concrete reality of the market for that product.
We believe in a future where ideas and hunches are first tested with an artificial audience in a matter of minutes.
How does Lodoy facilitate market research?
From a simple product description, Lodoy is able to deliver 3 structures:
Artificial audience: after understanding your product, we conduct detailed real-time research, consulting reports, studies, news, market players, everything available on the internet that relates to your product. From this, we understand who your likely consumers are, where they are, how they behave, what products they consume, etc. We classify them by segments and then generate hundreds of artificial people with their own characteristics, stories and data, who together form our artificial audience. Ready to respond and provide insights.
Competitor analysis: we deliver a list of the main competitors operating in your market, accompanied by extensive research on their operations and behaviors. Discover if they're already doing what you propose, where they're doing it and how they're doing it.
Market analysis: clearly see the size of your opportunity, your market trends, your risks, obtain recommendations and powerful insights based on data that was collected in real time.
This is just the beginning
Our idea is to build the best market research tool that transforms the daily routine of product and marketing teams, all while keeping up with the speed at which the world transforms today.
Get started with Lodoy today:
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